OneDayBrief. part two.

Early morning starts. It was difficult to find everyone but when we were all together ideas formed easily, creativity moved quickly. 


Laura Turock quickly became the group leader and she directed people into groups. 


Three of the team went out,first they brainstormed questions and and printed off questionnaires to look more professional and not like crazys on the hunt for medical advice. They interviewed the public, getting personas and lots of honest research effectively. 

The rest of the team split into two groups one for research and one for brainstorming. We created a mess, post its and posters were soon scattered everywhere. We put are ideas on the wall and then came together to disscuss potential plans.


Beth and myself visited the local health center to have a snoop about. Inside four women and one man waited for their appointments, outside a man waited, it was biter cold, men really must hate the health center. We picked up local leaflets and found that a lot of the leaflets had male figures on the front but most of them were distant campaigns and used fear factors rather than humour. Which from our research is the best angle to use.


I personally found it quite difficult to work in such a big group, different conversations were happening when disussing ideas and not everyone could hear each other. To combat this problem we moved to a more secluded area and all sat round a large table like we were at a board meeting. 


We split into two groups after lunch and came up with two separate ideas. When we came back together we clashed, we then tried to combine them so that the whole group had produced something as a team this did not work out as well as we hoped but I am still proud of what we created.